Leon Russell's Site

All network marketers across the globe need two things in their business if they are going to survive for more than 90 days and these are leads and cash flow. Failure can result if you are not able to come up with an efficient solution to this problem.

Your number one first priority should be to figure out a way to bring in qualified prospects each day to your business opportunity. It doesn't take a genius to work out what the result of this will be. But how can we go about getting more leads for our business?

Well you could consider buying them; there are many companies out there that will sell lead lists. In my personal opinion this can quickly become a total waste of your time and money, these lead lists are generally not very specific to any particular niche, but moreover general 'opportunity seekers'. Once you come to call up these people in the hope of bringing them into your business you will probably be very disappointed with the results. On the flip side what about using the principles of attraction marketing so that even before you call your lead they already have an idea of who you are because they have read some of your content online or seen one of your videos.

I have now been consistently generating 15-20 leads for my business for the last six months now and it's all done using some simple online marketing strategies. Each day my leads come into my sales funnel and these prospects are glad to talk to me when I call them up.

What normally happens is a successful conversation that results in a sale or some action that will not only benefit my business, but their business too. This is a game changer and something you should consider in your business.

Network Marketing lead generation online need not be very difficult, we can touch base on a couple of strategies that you can start using today in your business. You could consider paid marketing, Facebook pay per click is very hot right now, with cheap click rates and also little competition, it's a little bit like Google PPC was 6 years back. Obviously you will be spending money in order to get leads so you are going to have to do two things....first make sure you know exactly what you are doing when it comes to setting up campaigns (it can get expensive) and secondly you must have a finely tuned well converting sales funnel to maximise your profit.

A fantastic way of getting traffic and leads for free is from the major search engines and social network sites. The idea here is to produce some good quality content in the form of article, blog posts or videos that people will find and get value from. I would certainly recommend learning about video marketing as this is powerful stuff and will increase your conversions. My most powerful online sales tools are videos! Second to that are written articles and posts, write a good article and it can bring you traffic for many months and years to come.

Lead generation online is definitely the smart option. I've proved that in my business time and time again, in fact whilst I was writing this article I generated 2 leads on auto pilot!